This version has the tracking number 2021-0810_Cookies_1.0.0
What are Cookies?
A cookie is a small text file that is stored on the user's device when the user visits a digital channel, such as a website. Cookies are used, for example, to store login details or remember information from one page view to another.
Cookies can be useful for both the owner and user of a digital channel. Owner can, for example, customize the service based on information stored. For users, for example, visits to the digital channel can be experienced as more customized and user-friendly.
What are cookies used for in our digital channels?
We typically use the information collected using cookies for the following purposes:
Functional cookies and service provision: Cookies are important for the operation of our digital channels, and they facilitate a good user experience.
Service development: Cookies help us monitor the use of our digital channels so that we can improve them. For example, we receive information about which pages are most popular, which links you came from or follow, and how long the users stay on our website.
Targeting marketing: With the help of cookies, we can also collect information to direct ads or content to a specific user through the use of so-called target groups.
The following systems may place cookies on your device when you use our digital channels:
Google Analytics: Web Stats
Used to track users across multiple page views in connection with web analytics.
Google AdWords: Conversion Tracking and Remarketing
a) measure conversions and
b) display targeted ads based on content you have seen in our digital channels.
LinkedIn: social buttons
Used to display social buttons in digital channels.
Used to track users across our Q360 platform measuring and analyze the usage.